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Verizon Told Steve Jobs No Thanks

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Looks like Verizon passed on the iPhone from apple a couple years ago, saying Apple wanted to much, including a percentage of the monthly cell phone fees, say-so over where it could be sold, and even say-so on whether a iPhone would be repaired or replaced, kind of taking Verizon out of the loop and surely making it harder for anyone to support the phone. I can hear the phone calls now, “What do you mean I have to call Apple now, can’t you all fix it?”

Among other things, Apple wanted a percentage of the monthly cell phone fees, say over how and where iPhones could be sold and control of the relationship with iPhone customers, said Jim Gerace, a Verizon Wireless vice president. “We said no. We have nothing bad to say about the Apple iPhone. We just couldn’t reach a deal that was mutually beneficial.”

Verizon’s decision to pull the plug on talks sent Apple into the waiting arms of Cingular, which will be the exclusive U.S. carrier for the iPhone. The multifunction device is expected to ship in June and cost about $500.

The problem? While Apple and Verizon stores would have it, Wal-Mart, Best Buy and other Verizon distributors could have been left out. “That would have put our own distribution partners at a disadvantage” to Apple and Verizon stores, Gerace said.

Customer care was another hitch: If an iPhone went haywire, Apple wanted sole discretion over whether to replace or repair the phone. “They would have been stepping in between us and our customers to the point where we would have almost had to take a back seat on hardware and service support,” Gerace says. Source: Verizon rejected Apple iPhone deal

This is one of those items I will probably never have, I have never liked phones, and certainly don’t want to spend over $100 dollars on one, let alone $500, plus monthly fees that will likely be jacked up some because of Cingular having to give part of the monthly cell phone plans. I’m not an Apple hater by any means, love the iPods, looking forward to trying out a Mac pretty soon, but I’m certainly not an Apple fan boy either. The only way I will ever try one out is if it shows up in a box at my door one day, so, I probably will only see one if someone I know gets one. I don’t think I will see one for a long time.


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